Secure Your Genius
Every Legendary Business Needs a Trademark
A trademark isn’t just a formality, it is what keeps your business name, logo, product, or service truly yours. Without one, anyone could use your name or logo, and you’d have little power to stop them. In some cases, they could even register it before you and force you into a lengthy legal battle. Registering a trademark gives you real protection and peace of mind. It tells the world, “this brand belongs to me,” and gives you the legal backing to prove it. Whether you’re just starting out or growing fast, it’s one of the smartest moves you can make to protect everything you’ve built.
Explore Our Expertise
Trademark Registration
Elevate your brand with exclusive federal trademark protection that reflects its true value. From search to registration, every detail is handled with precision and care worthy of a premium brand.
Trademark Monitoring
Preserve your brand’s prestige with continuous, high-level trademark monitoring. We quietly safeguard your assets, detecting and addressing infringement before it ever reaches you.
Trademark Enforcement
Trademark enforcement protects your brand’s reputation and value by addressing unauthorized use or imitation of your mark. Through strategic monitoring and swift legal action, Citrus Legal ensures that infringers are identified and stopped before they can damage your business.
Our Method
1. Discovery Call
We start with a personalized consultation to understand your brand’s identity, product lines, and growth goals. This isn’t a quick questionnaire, it’s a conversation led by a licensed attorney who evaluates the legal and business aspects of your brand. During this call, we identify what parts of your brand are legally protectable, determine the right ownership structure (LLC, individual, partnership, etc.), and advise on which marks or taglines are worth protecting first. DIY platforms can’t give you that kind of legal judgment. They collect your information and auto-generate a filing. We actually shape your strategy.
2. Trademark Search + Legal Analysis
Before filing anything, we run a full-scope trademark search across federal, state, and common-law databases. We use proprietary tools and attorney-level databases that go far beyond the free USPTO search engine. Then we interpret the results to assess risk based on sight, sound, and meaning similarities, which are the exact factors the USPTO uses to reject applications. We also evaluate international conflicts, potential oppositions, and industry-specific nuances (like overlapping classes for similar goods). A DIY filer can see what exists. We analyze what it means for your brand’s survival.
3. Filing + Strategic Application Drafting
Once your mark is cleared, we prepare and file the federal trademark application. Every word of the application including the owner name, description of goods, class selection, filing basis, is drafted strategically to minimize rejections and future disputes. We build each filing with defensibility in mind, structuring it to withstand scrutiny from both the USPTO and potential challengers. DIY platforms fill out forms. We build legal armor.
4. Examiner Communication + Ongoing Representation
After filing, your application will be assigned to a USPTO Examiner. If they issue an Office Action (a request for clarification or refusal), we respond directly with a customized legal argument citing relevant statutes and precedents. We handle every communication with the government on your behalf meaning you never have to interpret legal language or navigate the USPTO portal yourself. A DIY filer receives a confusing rejection notice. Our clients receive updates, strategy, and resolution.
5. Monitoring + Brand Enforcement
Once your trademark is registered, we don’t disappear. We provide ongoing monitoring to identify similar marks that appear in new filings, domain registrations, or social media accounts. If someone tries to copy or dilute your brand, we step in early by sending cease-and-desist letters, coordinating takedowns, and advising on enforcement strategy. A DIY filer owns a registration. We make sure it stays valuable.
The Citrus Difference
Citrus Legal isn’t a filing service, it’s brand protection from concept to enforcement.
We combine the precision of legal expertise with the foresight of brand strategy, ensuring your trademark isn’t just approved, but defensible, enforceable, and scalable as your business grows.